A must for any independent trip to Korea: Shilla Duty Free shopping discounts

Great news for anyone planning an independent trip to Korea! Beyond shopping coupons for Japan, DJB is now partnering with Shilla Duty Free — one of Korea's three major duty-free operators — a collaboration fans have been asking for, finally arriving in 2023! Shilla Duty Free offers exclusive shopping perks for travellers at its Seoul, Jeju, and Incheon Airport locations. From 1 May 2025 through 30 April 2026, simply show your passport along with the dedicated event voucher to receive 10 spend-threshold discount coupons, and show your DJB order confirmation page as well to get a free one-year upgrade to Gold Plus membership — letting you combine Gold Plus perks with the discount coupons at the same time. Genuinely great value! Highly recommended for anyone heading to Korea for an independent trip — grab your coupon, and the more you spend, the more you save! One more tip: keep an eye on the Shilla Duty Free official website before you shop — there may be some pleasant surprises waiting for you!

Ranked No.1 in Asian beauty by Asia's best airports — Shilla Duty Free

Present in the beauty sections of Asia's top 3 airports

  • The only duty-free operator in Asia with a presence at all three top-ranked airports.
  • Cosmetics and fragrance duty-free stores at Korea's Incheon International Airport, Singapore's Changi Airport, and Hong Kong International Airport.

Carrying the world's most prestigious cosmetics brands

  • Over 500 top international beauty brands, plus luxury names like LV, Chanel, Hermès and Gucci, along with trendy fashion items and premium spirits — more than 1,300 brands in total.

A range of offers and spend-threshold deals for independent travellers

Exclusive offers from DJB and Shilla Duty Free

Offer 1: digital spend-threshold coupons

1-1. Seoul and Jeju store spend-threshold coupons (each coupon usable once per day)
Discount when you spend $300 or more

Instant ₩45,000 off

Discount when you spend $200 or more

Instant ₩30,000 off

Discount when you spend $100 or more

Instant ₩15,000 off

Discount when you spend $60 or more

Instant ₩5,000 off

1-2. Incheon Airport store spend-threshold coupons (each coupon usable once per day)
Discount when you spend $1000 or more

Instant ₩100,000 off

Discount when you spend $500 or more

Instant ₩50,000 off

Discount when you spend $300 or more

Instant ₩30,000 off

Discount when you spend $200 or more

Instant ₩20,000 off

Discount when you spend $100 or more

Instant ₩10,000 off

Discount when you spend $50 or more

Instant ₩5,000 off

Offer 2: free Gold Plus membership

  • Valid for 1 year from the date of issue; Gold Plus members enjoy discounts of up to 15% off in-store

Click the image above at checkout to go to the digital coupon page and get an instant discount

Terms and conditions

  • This offer is for independent foreign travellers not accompanied by a tour guide, who are DJB global data SIM customers.
  • Each coupon can be used once per day during the promotion period.
  • Coupons cannot be combined with other coupons or promotions.
  • Certain brands and items already discounted below 30% off are excluded from this promotion.
  • This promotion may be changed or ended without prior notice at the company's discretion.

Shilla Duty Free store locations

Seoul store

  • Address: 249 Dongho-ro, Jung-gu, Seoul
  • Hours: 09:30–20:00
  • Getting there: from Dongguk University Station (Line 3), Exit 5, walk to the main entrance of the Shilla Hotel and take the hotel shuttle

Jeju store

  • Address: 69 Noyeon-ro, Jeju-si, Jeju Special Self-Governing Province
  • Hours: 10:00–19:00 (※ from 7 May 2025 onward, hours change to 10:30–19:30)

Incheon Airport T1

  • Address: Shilla Duty Free, Terminal 1, 272 Gonggang-ro, Jung-gu, Incheon
  • Hours: 06:30–21:30

Incheon Airport T2

  • Address: 3F Departures Hall, Incheon International Airport Terminal 2, 272 Gonggang-ro, Jung-gu, Incheon
  • Hours: 06:30–21:30